• Understand the common definitions of usability and user experience (e.g., ISO definitions)
  • Understand the differences and similarities between usability and user experience
  • Apply usability methods (usability tests and survey methods (e.g., thinking aloud, eye-tracking, questionnaires, observation)
  • Identify quality criteria for usability tests (e.g., quality criteria: reliability, validity, objectivity, representativeness, economy)
  • Understand typical problems and risks when carrying out a usability test (e.g., representativeness) and solutions (e.g., selection of test subjects)

see also academic research

see also legal requirements and standards 

  • Understand evaluation and its purpose
  • Understand different methods of evaluation and select appropriate method
  • Assess and share the results of different kinds of evaluation
  • Integrate evaluation into the project life cycle
  • Use evaluation data strategically
  • Get expert reports
  • Conduct user observation and self-testing
  • Understand evaluation and user observation concepts
  • Know how to apply methods of systematic observation and recording of observations
  • Know about sources of errors in case of observations and self-tests
  • Understand use tests and reports
  • Understand public testing methods
  • Understand quality criteria for user feedback
  • Understand customer and user surveys
  • Apply survey methods (e.g., interviews, written questionnaires)
  • Design, draft and carry out a survey (e.g., produce a questionnaire, sources of errors in surveys, quality criteria, ways of improving response rates)
  • Understand typical problems and risks when carrying out a survey and solutions (e.g., ways of improving response rates)
  • Gather user feedback
  • Assess feedback and its meaningfulness
  • Understand problems and risks with user feedback
  • Understand methods of systematic evaluation of feedback (e.g., customers’ problems, complaints, customer feedback or internal feedback on the information product)
  • Analyse and evaluate survey data
  • Analyse and evaluate other types of data
  • Use statistical methods in data analysis

see also academic research

  • Gather corporate feedback and external feedback (e.g., call centers, after-sales service, service engineers, help hotline, translators)
  • Gather feedback from internal business units (e.g., training centers, trainers, after-sales service, service engineers)
  • Organise feedback processes
  • Analyse and evaluate corporate feedback
  • Gather social media and internet feedback, conduct web monitoring
  • Apply social media analytics
  • Gather web statistics
  • Use web monitoring methods (e.g. click rates, ranking, rating)
  • Use web analytics and use web and social media statistics
  • Develop an evaluation strategy

see also information technology

  • Define and exemplify specialised discourse
  • Understand the differences between professional and interprofessional communication (e.g. professional and non-professional audiences)

see also language skills

  • Understand the basic idea of genre
  • Analyse collections of text to find genre conventions
  • Apply knowledge of genre conventions in text production
  • Understand linguistic features of technical communication (e.g. word choices, sentence, paragraph and document structures, orthography)

see also content development